Released on = June 13, 2007, 1:43 am

Press Release Author = bitstop

Industry = Internet & Online

Press Release Summary = Bnshosting new website Galaxy Candy is selling native
candies of the pastillas variety online. I have adopted this as a lab project for
SEO work. If this website wanted to maximize its online revenues, what keyword is
the best?

Press Release Body = Bnshosting new website Galaxy Candy is selling native candies
of the pastillas variety online. I have adopted this as a lab project for SEO work.
If this website wanted to maximize its online revenues, what keyword is the best?

I have done some keyword research and the following are the highest bidded entries
for the "candy" category:

bulk candy
chocolates candies
toffee candy
candy baskets
m&m candies
candy apples
In terms of search traffic however, these are the terms that generate the highest
traffic (highest to lowest):

candies
candy
candy bar
candy cane
chocolate candy
lg chocolate
big rock candy mountain
buckeye candy
Which should i be recommending as the optimal keyword to use? The ones which other
competitors want? Or the keywords that generate the highest traffic? Or should we
stick to what is relevant for the site, which is the keyword "Pastillas" , "Gourmet
Sweets","tropical fruit candy"?

This is the quote from google:

It's important to remember that keyword selection for your campaigns should be based
on quality versus quantity; more relevant keywords are more likely to get you
results. Therefore, higher search volume keywords or keywords with higher advertiser
competition don't necessarily always provide more qualified leads and can result in
higher costs with less return on your investment.

My preference right now is for "Tropical Fruit Candy". It more accurately describes
our client's product offering, and would likely be more relevant to the visitors.



Web Site = http://techie.prepys.com

Contact Details = tiong_isabel@yahoo.com